ad:acta success story
Press Release 13th April 2015. ad:acta – the success story of a ring binder
The design idea of ad:acta impresses with an emphasized discreet statement of the classical understatment. Old ring binders – allegedly obsolete – are being resurrected in the service of order and begin a new life as a designer bag. In this fast pacing , with novelties overflooded world, it is a rarity to find serenity in the classical and simple values. The old ringbinder brings structure into the every day life and is currently experiencing its revival as a briefcase „Dienstweg,“ „Diplomat“ and „Assistent“ created by the designers Tobias Förtsch and Carsten Fichtel.
ad:acta Interior in black:
On White Pictures:
ad:acta Interior brown: